Marketing collaboration

We invite all companies in the tourism, meetings and congress sectors in Espoo and Kirkkonummi to join Visit Espoo's joint marketing and Sustainable Tourism Network activities. As our partner, your company will become part of an active network and benefit from international and domestic marketing initiatives. The network's operations are based on an annual membership fee calculated based on turnover.

GOALS, TARGET AUDIENCES AND MARKETING MESSAGES

Together, we will enhance the attractiveness and visibility of Espoo both domestically and internationally. At Visit Espoo, we aim to be your knowledgeable and reliable partner and advocate. We work together to develop Espoo into an economically, ecologically, and culturally sustainable destination.

Our main target markets for leisure tourism are Finland and German-speaking Europe. For the conference and congress segment, our key target markets are Finland and broader Europe.

The key focus areas of our marketing communications are nature and experiences, culture and events, as well as innovative and responsible tourism services and concepts.

JOINT MARKETING ACTIVITIES INCLUDE:

Multichannel marketing communications targeting Visit Espoo's audiences: online communications, social media, newsletters, influencer marketing and media communications
B2B marketing and sales events in Finland and abroad
Development of tourism services and productization into digitally buyable products in collaboration with the industry
Development of sustainable tourism and carbon-wise practices in collaboration with companies and stakeholders
Tourist information and education sessions
Convention Bureau services
Attracting congresses to Espoo
Organizing familiarization visits for tour operators, business events operators and media representatives

VISIBILITY ON VISITESPOO.FI WEBSITE AND VISIT ESPOO EVENT CALENDAR

In addition to the annual fee-based marketing cooperation, all tourism companies and service providers in Espoo and Kirkkonummi receive free basic visibility on our website. Likewise, Visit Espoo's event calendar is available to all tourism-related companies free of charge.

Three people discussing and looking the laptop.

Visibility on VisitEspoo.fi website

Visitespoo.fi is the official tourism and conference website of Espoo, catering to both domestic and international visitors, local residents, as well as meeting and event organizers.

Tapiola festival with visitors and band in distance

Visit Espoo Event Calendar

If your company organizes events in Espoo for travellers. Adding them for free to Visit Espoo's event calendar is recommended. The event calendar serves visitors in the area, reaching hundreds of thousands of users annually.

HOW TO JOIN VISIT ESPOO'S JOINT MARKETING COOPERATION?

All tourism, restaurant, and business events operators in the Espoo and Kirkkonummi areas are welcome to participate in Visit Espoo's marketing cooperation. In addition to joining the Sustainable Tourism Network, companies can choose to participate in sales promotion and marketing activities for conference and congress tourism and/or leisure tourism.

Feel free to contact the Visit Espoo team and schedule a meeting with us. During the meeting, we will get to know each other better and provide more detailed information about our network activities, marketing, and sales promotion packages, as well as pricing.

Contact:

Miikka

Valo

Director, Conventions & Tourism

+358 43 824 6038

miikka.valo@espoo.fi

Say hello on LinkedIn

Miikka is the embodiment of calm, and he possesses a phenomenal sense of humour. He's Pori's gift to Espoo as he guides his Visit team with a firm but gentle hand. The "El Presidente" of the travel sector is a one-of-a-kind expert on the congress world's twists and turns, development projects, and the most spectacular destinations. Outside work, he focuses on his family and sports activities — preferably of the winter kind.